Web Design Guildford, Surrey – Logos, Branding, SEO
Welcome to Martin Abel Design. I could have chosen a quirky name for my creative business, but I much prefer to say it like it is. I am a freelance web designer based in Guildford, Surrey. Essentially I am one of those rare people who has web developer and graphic designer skills. Searching web design Surrey or web design Guildford is often how I am found online. However, I have clients right across the UK.
My work splits into two main areas, namely building dynamic responsive websites for clients locally around Guildford, Surrey, but also right across the UK and also creating stunning logos and associated branding. I specialise in digital and printed marketing and most of my clients need both. In addition to the main marketing materials, I have extensive experience and offer services covering search engine optimisation (SEO), business cards, stationery, leaflets, and poster design. Unlike many creatives, I have A LOT of experience across a wide range of industries and also provide FREE sensible advice.
Do you need help? Then call me: 07775 833616.
Who to hire?
You have two choices:
Hire a creative agency. You should get your project sorted. Different people working on multiple projects. What about the overheads? Hourly rates?
Hire a freelancer. Receive an excellent one-to-one service to deliver your project on time with no hourly rates. Enjoy great support and no-nonsense advice… and don’t pay the earth.
Top Tip – Web Design Guildford, Surrey
It’s important to know what you might get from an agency or freelance web designer around Guildford, Surrey or anywhere else in the UK.
Here’s a SIMPLE top techy tip to give you an idea what that company or freelancer is offering.
What Folk Say
Still can’t see the wood for the trees?
Choose below to see some examples (hover or tap)
Your search for web design and branding around Guildford, Surrey
Website design Guildford – a large project case study(click here to see small case examples)
I recently completed a large project for a company based in Woking that provides analytical services to the oil industry (PetroTrace). Why mention this? Well, this is a great example of what you might experience looking for a web designer, logo designer and digital marketeer around Guildford, Woking and Godalming, or anywhere else in the UK. This project included many of my services. It also shows how a freelancer is great at fitting in with existing teams, or working one to one. PetroTrace had two teams, one at it’s main headquarters in Moscow, and one in Woking.
PetroTrace obtained quotes from lots of web developers/designers around Guildford and Woking, Surrey. The people they saw were roughly divided into 4 groups:
- The agency team – they seemed very professional and offered a whole team approach to the project. The down side were the quotes which were very high. Apparently there is a premium for creative services if you work in the oil sector.
- The very cheap – meetings did not inspire confidence. It suggested you paid for what you got… and what you got was not very good.
- The creative farm – discussion revealed black holes. Everything was a ‘yes’, but no creative ideas were offered i.e. the experience driven creative input needed to make the website work as a marketing tool was not in the hands of the person at the meeting. The reality was the project would be farmed off to India, or Eastern Europe with a front man in the UK.
- The freelancers – a mixed bag. One clearly had some great ideas, had all the skills and flexibility to work as part of the team. He had also worked in several other industries which was rare for a creative. The quote was also sensible and unambiguous. I got the job.
Phase I – branding
The Logo: PetroTrace had an established logo, but needed a suite of branding elements for digital and printed media including a new website which would be in Russian and English. There was also a (time critical) trade conference approaching and company had a trade stand to include the new branding. Augmenting existing branding can be a challenge, but the results speak for themselves…
New branding elements were created. The cornerstone design was the green wave based on part of the original logo and main service icons using fixed variations.
PetroTrace original logo could not be changed.
The trade stand sporting the new branding elements used in combination with the original logo at the EAGE Conference in Copenhagen bringing in new business.
Promotional items: I created leaflets/flyers, a calendar, Powerpoint templates, headed paper and business cards as core items, but also many other promotional items (print and digital). Some of these items were only identified during the project. I always build flexibility into any project so this wasn’t a problem. I also published branding guidelines to ensure both Moscow and the UK used their new branding consistently.
Phase II – the website
The new site was then created incorporating the new branding. It was urgent to get this completed before a conference. All targets were hit with buy-in from both the UK and Russian teams. The final site also included translation functionality for Russian and English.
I also trained key people on how to use and update the site for the future. I am always contactable, but it was very important to give PetroTrace everything they need for the future.
Get in touch to discuss your project: 07775 833616.
Website design Guildford – smaller case studies
I have worked with many businesses, entrepreneurs, schools and individuals around Surrey. Here are a few local website examples. Most of these projects target customers and audiences around Guildford, Woking and Godalming and include SEO (Search Engine Optimisation), logo design and branding. I also work with clients right across the UK from Scotland (lomondosteo.com) to Wales (brynteghouse.com).
Logo and website for a car hire company in Guildford
Broadstreet Cars offers a hire car service to people living in Guildford, Woking, Godalming and all surrounding areas.
I created a logo ready for car livery and printed items, then created a simple effective economical website. Broadstreet Cars are now found on Google (page 1) when anyone searches for ‘private hire car Guildford’.
The success of the business depends on excellent service, great referrals and marketing tools that ensure people realise the look matches high standard of the business.
Surrey based UK wide agricultural consultancy
Abacus Agri is a top consultancy for agriculture. They are based in Guildford, Surrey, but have consultants based across most of the UK regions.
Abacus needed a logo and website to promote their broad range of services. It is relatively simple, but effective. Most of their clients are farmers checking the site on the move on a tablet or smart phone. This site fits the bill.
Abacus have since asked me to create leaflets, new consultant business cards, posters and much more.
Sawmill in Surrey
Honeysucklebottom Sawmill is one of the main sawmills in Surrey supplying sawn timber to builders, carpenters and DIY individuals. They specialise in green oak and so the website sits on the domain surrey-oak.com. Whenever someone wants oak in Surrey, simply typing it into Google (Surrey Oak) brings up the sawmill website. That’s powerful because it is their main product.
This is an example of a website I designed which serves customers around Surrey, but often finds customers in the home counties and London. It needed to fit with the existing logo.
A professional builders in Guildford
Stallwood Building Services build and upgrade some stunning properties. They are a high end builder well known around Guildford, Surrey for excellence. This means they work with established architects and other professionals and in the higher end of the market.
Stallwood already had a logo, but needed a dynamic website to present their portfolio of images. This site hits the mark and helps prospective clients decide if that want to hire them for their project.
Ace Bicycles (shop) in Guildford
Ace Bicycles took over a highly successful bike shop from Cycleworks. They needed a brand new slick website.
Ace already had their branding and a wealth of stunning bike images for mountain biking, road cycling, commuting and cutting edge electric bikes. This project is ongoing but will go live very soon.
The website can be easily expanded in any direction for the business in this highly competitive and rapidly changing area. WordPress with possibly the best integrations on the market is very easy to adapt and updates continuously for the future. Ace probably won’t need my services again…. unless I take my bike in for some excellent service!
After school technology club company
coms4kids is an inspirational educational company in Guildford offering pay for after school clubs to children in the last 3 years of primary school. They needed a logo, website and all other marketing materials, flyers, business cards and various templates in a range of MS software.
Parents in primary schools around Guildford are swamped with companies vying for their business to run after school clubs. However, the quality of content is highly variable with many almost acting as child minders. Coms4kids offers top quality clubs teaching what they like to call ‘real’ technology. They even teach children how to properly build websites around Guildford! This project needed a distinct modern tech orientated logo and dynamic website. Love that (now trademarked) logo.